New Fit: Tilted Tor

Please welcome Tilted Tor! This is our new anti-fit with a slim tapered leg. The waist is slightly tilted with a high back rise and a normal front. So if you are looking for something new with a narrow leg opening, Tilted Tor is the one for you.

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Re-use Drop 14 Anton Stenros Loose Leifs
Re-use #14 is now available online

We are back with another impressive drop of Re-use jeans. This time we've collected around 70 pairs of beautiful, well-worn jeans, ready for their next chapter.

Lofty Lo Blog Portrait
Introducing: Lofty Lo

Our range of women's denim fits is rapidly expanding, and it just got an update. Say hi to Lofty Lo. In short, Lo (pronounced Lou) is a straight-legged relaxed fit with a high waist.

Behind the Nudie Jeans Summer 2021 Collection.

The seasons are changing, but Gothenburg stays the same and is always the starting point in everything we do. This industrial town’s roughness is always present; every collection is an homage to our hometown, and there’s almost certainly always a nod toward popular culture.